Powerplay E-commerce

Bringing your brand to your customers–wherever they are.

Expanding your brand’s reach across all major marketplaces, retailers and direct-to-consumer channels. Increase your revenue, decrease your workload and win the digital shelf, with one trusted partner to be an extension of your team.

Launching the power of your brand

Powerplay E-commerce acts as an extension of your brand’s internal team: we manage advertising and content optimization, we buy products, and control inventory anywhere you sell online including marketplaces like Amazon, Walmart Marketplace, Target+, eBay, TikTok and more. Plus, we offer the same support for your direct-to-consumer site with integrations, operational support, fulfillment, customer service and advertising.

Inventory Ownership & Forecasting

Flexible Fulfillment

Brand Registration

Brand Protection

Advertising

Beyond Marketplace

Inventory Ownership & Forecasting

We cut POs just like 1P and with years of marketplace experience, we forecast and manage inventory in tandem with managing the complexities of Amazon’s advertising platform and algorithm.

Flexible Fulfillment

We are approved WFS/FBA sellers and have established 3PL connections to minimize fees and provide 2-day seller fulfilled shipping across marketplaces.

Brand Registration

Mastering the Brand Registry process, we can accelerate the timeline for registration so you can take control of your brand on Amazon and Walmart.

Brand Protection

We offer a full suite of brand protection services to help you take control and protect your brand across marketplaces by removing unauthorized sellers to control pricing consistency and brand content.

Advertising

Our advertising experts will launch and grow your brand through in-depth keyword analysis and pay per click advertising, plus partner with our internal marketing team to drive outside traffic to marketplace listings.

Beyond Marketplace

Our holistic approach to retail means we can take your brand beyond marketplaces to other Direct to Consumer channels, traditional retail, and B2B channels.

Inventory Ownership & Forecasting

We cut POs just like 1P and with years of marketplace experience, we forecast and manage inventory in tandem with managing the complexities of Amazon’s advertising platform and algorithm.

Flexible Fulfillment

We are approved FBA/WFS sellers, have established 3PL connections to minimize fees and provide 2-day seller fulfilled shipping across marketplaces and DTC channels.

Brand Registration

Mastering the Brand Registry process, we can accelerate the timeline for registration so you can take control of your brand on Amazon and Walmart.

Brand Protection

Advertising

Beyond Marketplace

Our holistic approach to retail means we can take your brand beyond marketplaces to other Direct to Consumer channels, traditional retail, and B2B channels.

How We Help You Achieve E-Commerce Success

Powerplay brings the best of Amazon’s Seller Central and Vendor Central together to get you selling faster. Just sell us your product, and we do all the rest.

Marketplace Brand Setup & Onboarding

We work with you to elevate your brand presence across marketplaces by:

Account Management and Operations

Our team of experts assists your brand in operating direct-to-consumer channels, optimizing marketing spend, and driving incremental growth by:

Providing full-service management of your presence in online marketplaces such as Amazon, Walmart Marketplace, Target + Ebay, TikTok Shop, New Egg, and more.
Ensuring proper forecasting, inventory levels, and promotional strategy
Using Pay Per Click (PPC) and DSP advertising to drive awareness and beat out the competition
Harvesting, testing, and refining keywords to continuously iterate and improve listings and advertising performance
Leveraging deals and coupons, as well as other top of funnel tactics to launch products, drive growth, and deliver quality reviews
Our exclusive partner status gives our partners access to beta and exclusive programs.

Our team of experts assists your brand in operating direct-
to-consumer channels, optimizing marketing, and driving
incremental growth by:

Providing full-service management of your presence in online marketplaces such as Amazon, Walmart Marketplace, Target + Ebay, TikTok Shop, New Egg, and more.
Ensuring proper forecasting, inventory levels, and promotional strategy
Using Pay Per Click (PPC) and DSP advertising to drive awareness and beat out the competition
Harvesting, testing, and refining keywords to continuously iterate and improve listings and advertising performance
Leveraging deals and coupons, as well as other top of funnel tactics to launch products, drive growth, and deliver quality reviews
Our exclusive partner status gives our partners access to beta and exclusive programs.

Brand Protection

We help enforce MAP and protect against threats to your brand integrity by:

We establish and grow your brand as a trusted online entity by:

Designing and developing your user-friendly direct-to-consumer ecommerce website on platforms like Shopify, WooCommerce, Big Commerce and more.
Integrating your data from different sources into a single, cohesive and streamlined customer experience
Deploying enterprise level data and technology solutions to grow your business at your pace, backed by personalized, human support
Giving your brand access to our experienced in-house marketing team who provide in-depth insights and keyword analysis and advertise through retail media networks such as Criteo, Meta, Amazon, and Google
Strategic and effective paid and organic advertising through every stage of the marketing funnel including social media, affiliate marketing and influencer outreach services.

Digital Marketing and Web Development

Our team of experts assists your brand in operating direct-
to-consumer channels, optimizing marketing, and driving
incremental growth by:

Designing and developing your user-friendly direct-to-consumer ecommerce website on platforms like Shopify, WooCommerce, Big Commerce and more.
Integrating your data from different sources into a single, cohesive and streamlined customer experience
Deploying enterprise level data and technology solutions to grow your business at your pace, backed by personalized, human support
Giving your brand access to our experienced in-house marketing team who provide in-depth insights and keyword analysis and advertise through retail media networks such as Criteo, Meta, Amazon, and Google
Strategic and effective paid and organic advertising through every stage of the marketing funnel including social media, affiliate marketing and influencer outreach services.