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Powerplay Direct acts as an extension of your brand’s internal team—buying products, controlling inventory, and managing advertising—to optimize direct-to-consumer channels like Amazon, Walmart Marketplace, Target+, eBay, and more.
We cut POs just like 1P and with years of marketplace experience, we forecast and manage inventory in tandem with managing the complexities of Amazon’s advertising platform and algorithm.
We are approved WFS/FBA sellers and have established 3PL connections to minimize fees and provide 2-day seller fulfilled shipping across marketplaces.
Mastering the Brand Registry process, we can accelerate the timeline for registration so you can take control of your brand on Amazon and Walmart.
We offer a full suite of brand protection services to help you take control and protect your brand across marketplaces by removing unauthorized sellers to control pricing consistency and brand content.
Our advertising experts will launch and grow your brand through in-depth keyword analysis and pay per click advertising, plus partner with our internal marketing team to drive outside traffic to marketplace listings.
Our holistic approach to retail means we can take your brand beyond marketplaces to other Direct to Consumer channels, traditional retail, and B2B channels.
Powerplay Direct brings together the best of Amazon’s Seller Central and Vendor Central. Just sell us your product, and we do all the rest.
Our channel experts work with you to understand your specific needs and create customized plans for maximizing brand growth online.
Nick Broberg
eCommerce Analyst
Joey Kane
Retail Media Manager
Kurt Nguyen
Retail Media Manager
Brandon Tejera
Sr. Account Manager
Nathan Eilas
Staff Accountant
John Salazar
eCommerce Analyst Associate
Paul Whisnant
eCommerce Analyst
Mike Blanchard
VP of Technology and Security
Nick Padilla
Director of Retail Media
Chelsea Hinnenkamp
Account Manager
Max DeWolf
Growth Specialist
Taylor See
eCommerce Analyst
Amanda Urbanski
Human Resources Manager
Kathy Anderson
Director of Purchasing
Brian Franz
Inventory Analyst
Halie Bednar
DTC and New Marketplace Ops/Specialist
Summer Palmer
Marketing Project Manager
Alex McNamara
Sr. Accountant
Sloan Myers
Staff Accountant
Joey Pahl
Reporting Analyst
Zack Mann
Growth Manager
Connor Thie
Ecommerce Analyst
Mike Kari
Senior Director eCommerce, DTC, & Marketplaces
Katie Ryan
Marketing and Content Coordinator
Rachel Broos
Senior Account Manager
Colleen Mochoruk
Senior Account Manager
Brooke Rittenberg
Marketplace Operations Manager
Christie Johnson
Accountant
John Orth
VP of Finance
Chris Fleck
CFO, Partner
Stacy Williams
Senior Accountant
Tanya Pade
Accounting Manager
Jeff Petschl
President & Co-Founder
Dylan Rolison
Content Manager
Grace Kopplin
Director of eCommerce Sales
Tracy Thie
Co-founder & Principal
Connor Uzlik
Systems Manager
James Rieger
Senior Accountant
Gretchen Olson
COO
Alissa Bolke
Director of Marketing
Powerplay Direct has a proven track record—partnering with brands of all sizes, from start-up to established, with just one product or thousands.
Powerplay Direct is just one of our four Flexible Service Offerings that ensure brands and retailers always get the right expertise at just the right time.
